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CEO Spotlight: Beatrice Dixon

CEO Spotlight: Beatrice Dixon

A positive revolution is happening in the world of period care and female care products. As more and more female consumers stand up for the importance of natural, healthy, and sustainable products, more companies rise to fill the need for great menstrual care that also benefits people and the planet. Beatrice Dixon is one of the leaders of this movement. The Atlanta-based CEO and founder has a varied background, including work in pharmacy, natural foods, and retail. She combined her business acumen with her experience, and a little help from her ancestors to launch The Honey Pot Company

Tell me a bit about The Honey Pot, including why it was started.

The Honey Pot Company is a plant-powered feminine care company. We make healthy washes, natural wipes, clean cotton tampons, herb-infused pads, and much more. We launched the company in 2014 after I suffered from a year-long bout of BV (bacterial vaginosis). After trying everything from antibiotics to garlic to other natural remedies, I had a dream with an ancestor who gave me the ingredients for a wash that would heal me. I woke up, made the wash, and within two days my symptoms were gone. That’s how The Honey Pot Company got started.

What are your passions in this field? What made you decide to get involved?

I have always been passionate about health and wellness. I am particularly passionate about feminine wellness after my personal struggles over the years. I knew that there were countless women in the world who have gone through or will go through challenges when it comes to their vaginal health and wellness so I wanted to be a change in the industry and a brand that created a healthy way to maintain one’s vaginal health.

What sort of sustainable, earth-conscious practices do you undertake as a business? Do you have any more planned for the future?

We are always seeking ways to improve our packaging and manufacturing practices. We’re actually transitioning from our natural cotton tampons with plastic applicators to certified organic cotton tampons with a bioplastic applicator derived from sugarcane. In addition, the carton that contains the tampon is 100% recyclable. We are also launching our menstrual cups this year, which is yet another way to help reduce waste. We are always looking for ways to be more sustainable and will continue to do so going forward.

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How do you focus on providing great products and support for your customers?

We listen to our customers and followers and use their feedback and insight to help us produce and create good products. We are always answering their questions and providing them with resources and information. We believe that informed consumers are happy consumers. Also, the majority of our team are women so we are very aware of the common issues and problems women consumers have when it comes to finding good feminine care.

How can other companies like yours do more to help people and the environment?It’s all about seeing the world as a global community. When you realize that we are all in this together, you will want to do better for the world around you. Also, it’s never about trying to do it all yourself; even one small change can make a major difference. Start small and tackle that first.

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